“A young woman was restrained, force-fed and injected with cosmetics in a high street shop window as part of a hard-hitting protest against animal testing.
Jacqueline Traide was tortured in front of hundreds of horrified shoppers in a bid to raise awareness and end the practise.
The 24-year-old endured 10 hours of experiments, which included having her hair shaved and irritants squirted in her eyes, as part of a worldwide campaign by Lush Cosmetics and The Humane Society.
The disturbing stunt took place in Lush’s Regent Street store, one of the UK’s busiest shopping streets.
Jacqueline appeared genuinely terrified as she was pinned down on a bench and had her mouth stretched open with two metal hooks while a man in a white coat force-fed her until she choked and gagged.
The artist was also injected with numerous needles, had her skin braised and lotions and creams smeared across her face.
Passers-by were gobsmacked to see Jacqueline, a social sculpture student at Oxford Brookes University, forced to have a section of her head shaved.
The gruesome spectacle aimed to highlight the cruelty inflicted on animals during cosmetic laboratory tests and raise awareness that animal testing is still a common practise.
The Humane Society International and Lush Cosmetics have joined forces to launch the largest-ever global campaign to end animal testing for cosmetics.
The campaign, launched to coincide with World Week for Animals in Laboratories, is being rolled out simultaneously in over 700 Lush Ltd shops across forty-seven countries including the United States, Canada, India, Australia, New Zealand, South Korea and Russia.
Lush campaign manager Tamsin Omond said: “The ironic thing is that if it was a beagle in the window and we were doing all these things to it, we’d have the police and RSPCA here in minutes.
“But somewhere in the world, this kind of thing is happening to an animal every few seconds on average.
“The difference is, it’s normally hidden. We need to remind people it is still going on.”
For more information about the campaign, visit www.fightinganimaltesting.com”
I HOPE EVERYONE READS THIS AND REBLOGS IT!
Girls don’t like boys
Girls like Leslie Knope and Beyoncé
THIS IS LITERALLY A THING THAT HAPPENS
THIS HAS HAPPENED TO ME MORE THAN ONCE THIS SUMMER
I AM NOT JOKING IN THE LEAST
(Left to Right): Peter Buffett, Jimmie Briggs, Joe Ehrmann, Tony Porter,
Dave Zirin and Moderator Eve Ensler.
SHARKS and TROPHIC CASCADES
What Happens When Sharks Disappear?
Infographics by Lily Williams
Even worse: Humboldt squid will overpopulate. And they learn what to eat through trial and error. They are even known to attack and seriously harm divers. [x]
Protect your Ocean.
sharks are fucking important
you mean a racist and rude woman who mocked people for their appearance, ethnicity, and sexuality, and who kept putting female colleagues down? no thanks. time magazine should be ashamed of themselves for even suggesting that this woman was a feminist icon.Death to Hollywhite “Feminism”. Thank you Grim Reaper.
The media is calling her a feminist icon so they can be like “oh look at us we’re being supportive of the feminist cause” but really to say that the name Joan Rivers is synonymous with feminism is a fucking joke and everyone knows it. Don’t ever try and call feminism the bullshit that she perpetrated. It was racist, slut-shaming nonsense and it is NOT feminism. It’s just another way to make feminism seem like so much less than it is. That being said, I do feel for her family, the loss of a human life is still a loss. But her actions were everything the feminist movement is against and calling her a feminist icon is bull.